02 Plant based meat
Plant based meat did getting increasingly popular in Asia for a short time. For Japan, the plant based meat has never really become popular. The meat industry has tried various plant based meat the last 10 years, but all their attempts have failed. The reason is the majority of customers simply dislikes the products. Secondly, the industry, simply need the product to be pricewise competitive to accept it.
Secondly, for the very simple reason, Japanese love meat. Many of the well-known Japanese dishes starting with sushi (fish), yakiniku, yakitori, shabu-shabu, is all based on high quality real meat and not plant based meat.
Japan Trade Advisor has introduced a European company's plant-based meat to the largest players on the market in Japan, from meat importers, meat processors, retailers, food service industry and other meat, ingredients and food related companies, covering a large part of the food industry in Japan.
We have introduced a European company to Japanese companies within the meat industry, food processing industry, food ingredients industry, trading houses, meat trader, frozen food manufacturer and much more in under 1 months.
Our network within the food industry covers more or less all you may need.
Due to our close ties with the food industry in Japan, it usually takes no more than a couple of weeks to organize high quality meetings, pinpointing the companies which needs your products the most. We organize meetings with the person in charge of your product.
If your product has any chance on the Japanese market, we will know it within a couple of months from tying up with your company.
Skills needed to pull of this task:
Vast network within the food industry
Product knowledge
Knowledge about industry trend
Japan knowledge, from language, business practices
Experience introducing new products to Japan
Skills, experience and knowledge which made it possible to pulled off this task:
Kim Pedersen
info@memorizeitall.jp
Experience on Japan / Asia:
30+ years
Personal profile:
https://www.no1japanmarketentryandexpansionstrategyexpert.com/
LinkedIn profile:
https://www.linkedin.com/in/thebestjapancountrymanager/
Profile of person in charge for this task:
This was part of a Japan market entry package, where the customer paid a fixed amount pr months for introductions, setting up meetings, customer visits, handling customer requests, communication between end-user and manufacturer, setting the market entry strategy and much more.
Price starts from 500.000 JPY / months plus expenses.
Min one year contract
Price / agreement
Major achievements / references:
Exposure to main and largest companies within the meat industry, food service, retailers and vegan industry.
Sounds interesting to you?
Contact us for a chat to talk about your options on the Japanese market.
Contact us today - let us help you expand your products onto the Japanese market
